It would certainly be a pity if these wonderful athletes felt pressured to look immaculate. But equally it’s wonderful for young girls to see success stories in a whole range of professions happy to engage with the same make-up and hairdos they love. What hair product did they use to stop their shining ponytails collapsing, with scarcely a stray hair escaping? And most of all, what about the nails? Unchipped, colourful manicures – incredible.Īlexandra Shulman: It would certainly be a pity if these wonderful athletes felt pressured to look immaculate.
How on earth did the players manage to stop their eyeliner and mascara from running? Alongside their skill, determination and energy, another of the England women’s team’s qualities is obsessing me. Now, like the rest of the nation, I am in love with the squad. Watching the Lionesses triumph from a seaside bar in Italy, I became increasingly ashamed of how, until that final, I’d had little interest in the whole thing.
But then I’m the kind of deluded person who thinks I can still wear tie dye. The audience for Boom – a new radio station aimed at oldies – is indeed booming, featuring avuncular-style DJ’s and playlists. Who wants to be the person who wears the sartorial equivalent of a Stannah stairlift?īut clearly when it comes to music tastes the middle-aged don’t have the same reservations. Whenever dedicated fashion ranges for older people are mooted, most of the target audience hates the idea. However, for a generation who have been brought up to feel that their place in the world is judged by their social media persona, Be Real is an exciting new toy precisely because it captures the messy imperfection of real life, accepts that people and places rarely look pretty and encouragers its users to record a moment they have no control over. A friend went to a party last week and reported a moment where half the guests suddenly stopped, like in a children’s game of musical statues, and brought out their phones to upload their ‘Be Real moment’.įor many of us less in thrall to social media, that doesn’t sound so appealing. Looking at the app, the majority of posts were similarly mundane. I’m fed an endless stream of posts by people I have no interest in, complete with noisy videos which wake my bedmate up at night when I sneak a peek at my feed. In the interests of research, I tried it out and had to post a hideous selfie with no time to even brush my hair and a snap of my messy desk.Īlexandra Shulman: To compete with arch rival TikTok, the powers that be at Instagram decided the app should prioritise videos over images when deciding what to show users as we scroll through our feeds. The random timing of this call to action makes it hard to construct a post showing a perfect existence (most people can’t have a gorgeous tablescape ready at all times, or appear in flawless make-up all day). It’s a social-media app like Instagram and TikTok, but the difference is it’s designed as an antidote to the careful presentation of our lives where pictures and videos are scrubbed up and edited through various filters.Īll Be Real followers are notified simultaneously at an unpredictable two-minute time slot and asked to post whatever they are doing right there and then. Meta (Instagram’s owner) has reportedly backtracked on the changes but I’m still getting far too many women showing me ways to tuck in my shirt to a Dua Lipa soundtrack for my taste.īut the damage has been done and there’s now a new kid on the block: Be Real.
Other Instagram users complain that their posts have slipped so far down the new pecking order that their followers never see them. To compete with arch rival TikTok, the powers that be at Instagram decided the app should prioritise videos over images when deciding what to show users as we scroll through our feeds. Or at least I did until very recently, when Instagram changed its algorithm. Over the past decade, Instagram has increasingly become big business – influencers can make millions by amassing large followings – and it has drifted away from being just a place to post snaps for friends to see.Įven so, I’ve still enjoyed being able to peer into the lives of both those I know personally and those I don’t. It didn’t sound that compelling to me, but I was eager to see what they were talking about so I joined with a private account. Someone asked if I knew about this fun app where you share pictures under a nickname and write a witty caption.
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